Here's something to chew on this fine day...

Whatever strategy you choose to grow your business is the one you're going to have to use to maintain that growth later on.

So pick something you'll enjoy.

Meaning:

If you're going to use social media to build your audience, you're going to have to keep using social media.

If you use live webinars to convert leads into clients, you're going to have to keep using live webinars.

Yes, you can pivot at a later time, but then you'll have to redo everything to fit into a different format.

Just because a strategy is "so hot right now" doesn't mean it's the best for you.

Choose wisely.

Rantin' and ravin' my way on a mission to make marketing your expertise-driven freelance business fun, easy AND effective.

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